When someone watches your video and leaves, it's often because you haven't allowed them to interact and engage with your channel. This is where the Calls to Action feature of YouTube comes in. There are four main ways to get the user into action: subscribe, see more videos, like the video, share the video, and comment. YouTube offers several options for embedding CTAs within your videos: Maybe storytelling for business is the answer for you?

Speak directly to the spectator. It's a type of video where you speak directly to the viewer to tell them what to do. The "End- cards" The cards are notifications that serve to promote your brand and other videos on your channel. They are cool because they let users click directly on them. If users do not like it, they disappear. The world needs more powerpoint training to liven things up.

On the other hand, the final screen allows you to direct your audience to your next video when the current one is finishing, or directly invite them to subscribe to your channel. Both are very effective and increase the click rate if they are combined with a call to action that you can make verbally at the same time in the video. For Example! In his video, titled "Intensity," Casey Neistat talks about a movie he made for Nike and refers to it through a card and a verbal call to action. Does storytelling in business really work?

When you upload videos to your YouTube channel, you choose between allowing or prohibiting the publication of your video on other pages via "embed codes". These codes allow third parties to share your videos by posting them on their website, blog, channel, etc. It’s a remarkable way to gain visibility. Remember to specify that you want to be credited each time your videos are republished. To manage the sharing options, go to the "Video Manager" then select the video for which you want to activate/deactivate the integration. Click on Edit. Reach Advanced settings, and in "Distribution options", check/uncheck the ‘Allow integration’ box. Finally, click on "Save changes". Would powerpoint course be a likely mechanism for your company?

This YouTube functionality is too rarely exploited. But it is nevertheless a good way to introduce moments of engagement in your videos. It helps viewers navigate to other sections of your YouTube channel. It allows you to do two things:

  • Promotion of video content: It's the perfect option if you want to promote a particular YouTube video. This allows you to display within a video a thumbnail of the video you want to - promote

  • Branding watermark: This option allows you to embed a logo or an image on all YouTube videos in your channel. The cool part of this option is that your viewers can directly sign - - up for your YouTube channel by hovering their mouse over your logo.